FREE FULL SIZE SHAMPOO WITH BUNDLE
205% increase in immediate volume after one wash* Clincally tested 3X stronger after one wash ** clincally proven when used with Volumising Solid Conditioner as a system. Smells like light + fresh peppermint
Before Thin Brittle Weak After 8 weeks Fuller looking stronger fortified
Stronger, Fuller-looking hair after just one wash* *No really. Clinically proven to increase in immediate volume by 205%
up to 30x concentrated active ingredients vs liquid haircare
Density-boosting ingredients Amino acids sourced from hydrolyzed quinoa, helps support elsticity, shine, and strend strength Rosemary & peppermint oil known to promote bloodflow at the root & enhance scalp micro-circulation Biotin supports keratin production, boosts elasticity, and helps strengthen weak hair follicles
Made with Amino Acids Why you'll love it Strengthens strands with hydrolyzed quinoa, a complete protein complex Boosts elasticity, shine, and overall resilience delivers deep moisture and lasting hydration for every porosity level
Made with Rosemary extract why you'll love it stimulates scalo micro-circulation to promote hair growth fortifies hair follicles Hydrates scalp dryness for a healthier hair foundation
Clean, powerful ingredients: Biotin - nourishes for thicker, fuller looking hair. Caffeine - perky strands without heavy residue. Vitamin B5 - moisturises without heaviness.
Light lather Easy to use = hold Wet bar and hair Massage directly on scalp Rinse completely Pro tip > leave on for a few minutes longer to allow the ingredients to work a little harder!
Ultra concentrated formula only the good stuff solid shampoo 0% water = liquid shampoo 80% water 1 solid shampoo = 3 liquid bottled * *based on 220 ml shampoo bottles

DENSITY-BOOSTING System

for thin, fine and brittle hair
4.8
Rated 4.8 out of 5 stars
4 Reviews
$42.00 $64.00
Save 34%
4.8
Rated 4.8 out of 5 stars
4 Reviews

A solid STRENGTHENING Shampoo bar that fortifies strands and boosts density for visibly thicker, fuller-looking hair after one wash. Paired with our VOLUMISING Shampoo and Conditioner Bar. Infused with Caffeine and Biotin, they soften and condition without weighing hair down—leaving fine hair light, smooth, and voluminous.

Quantity Limited to 5

1 x NEW Strengthening Shampoo Bar - $17 value

1 x Volumising Shampoo Bar - $17 value

1 x Volumising Conditioner Bar - $17 value

1 x Storage Tray - $14 Value

This solid haircare routine helps defend against breakage,
shedding, and fallout for stronger, fuller-looking hair over time—while delivering increased volume and root lift after just one use.
  • 205% increase in immediate volume
  • 3X stronger after one use*
  • Reduce breakage by up to 70%*

*Clinically proven when used with Volumising Solid Conditioner as a system.   

STRENGTHENING SHAMPOO BAR

Amino Acids -  From hydrolysed quinoa, a complete protein. Containing all nine essential amino acids to repair
damage, enhance shine, and protect colour​ 

Rosemary Extract- Stimulates scalp blood circulation, nourishes follicles, and addresses scalp dryness to help promote scalp health and hair growth ​ 

​Biotin - Vitamin B7 to support keratin production, helping to strengthen, increase hair thickness, while reducing hair fall and breakage​ 

​Peppermint Oil -  Cools and stimulates blood flow to the scalp to help contribute to stronger, thicker hair strands 

VOLUMISING SHAMPOO + CONDITIONER BARS:

Biotin - Nourishes for thicker, fuller-looking hair

Caffeine - Stimulates roots for added lift

Epsom Salt - Adds texture and volume to fine strands

Vitamin B5 - Moisturises without heaviness

STRENGTHENING SHAMPOO BAR
Sodium Cocoyl Isethionate, Stearic Acid, Sodium Cocoyl Glycinate, Coconut Acid, Glycerine, Betaine, Brassica Alcohol, Butyrospermum Parkii (Shea) Butter, Behentrimonium Methosulfate, Theobroma Cacao (Cocoa) Seed Butter, Sodium Isethionate, Aqua (Water), Guar Hydroxypropyltrimonium Chloride, Lactic Acid, Benzyl Alcohol, Sodium Chloride, Mentha Piperita (Peppermint) Oil, Helianthus Annuus (Sunflower) Seed Oil, Menthol¹, Biotin, Chenopodium Quinoa Seed Extract, Dehydroacetic Acid, Rosmarinus Officinalis (Rosemary) Leaf Extract, Citric Acid, Sodium Benzoate, Potassium Sorbate, Limonene¹, Mica, Titanium Dioxide (CI 77891), Chromium Oxide Greens (CI 77288). ¹Component of essential oils.

VOLUMISING SHAMPOO BAR
Sodium Coco-Sulfate, Sodium Cocoyl Isethionate, Stearic Acid, Aqua (Water), Decyl Glucoside, Coconut Acid, Theobroma Cacao (Cocoa) Seed Butter, Brassica Alcohol, Citrus Aurantium Dulcis (Orange) Peel Oil, Caprylic/Capric Triglyceride, Lactic Acid, Glycerine, Magnesium Sulfate, Sodium Isethionate, Behentrimonium Methosulfate, Benzyl Alcohol, Caffeine, Mica, Biotin, Fragrance (Parfum)¹, Dehydroacetic Acid, Zingiber Officinale (Ginger) Root Oil, Citrus Aurantium Peel Oil², Limonene², Pinene², Linalool², Titanium Dioxide (CI 77891), Iron Oxides (CI 77491).
¹Natural fragrance. ²Component of essential oils and fragrance.

VOLUMISING CONDITIONER
Brassica Alcohol, Behentrimonium Methosulfate, Hydrogenated Castor Oil, Theobroma Cacao (Cocoa) Seed Butter, Cocos Nucifera (Coconut) Oil, Glycerine, Citrus Aurantium Dulcis (Orange) Peel Oil, Stearic Acid, Panthenol, Caprylic/Capric Triglyceride, Benzyl Alcohol, Mica, Biotin, Caffeine, Fragrance (Parfum)¹, Dehydroacetic Acid, Zingiber Officinale (Ginger) Root Oil, Aqua (Water), Citrus Aurantium Peel Oil², Limonene², Pinene², Linalool², Titanium Dioxide (CI 77891), Iron Oxides (CI 77491).
¹Natural fragrance. ²Component of essential oils and fragrance.

Results in ONE WASH

Effective, Clean, and Ethical Haircare
Effective, Clean, and Ethical Haircare
4.8
Rated 4.8 out of 5 stars
Based on 4 reviews
Total 5 star reviews: 3
Total 4 star reviews: 1
Total 3 star reviews: 0
Total 2 star reviews: 0
Total 1 star reviews: 0
100%would recommend this product
Write a Review (Opens in a new window)
4 reviews
  • Vivi W.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 45 - 54
    My hair texture Medium
    My hair shape Straight
    My oil production Dry
    Rated 5 out of 5 stars
    1 week ago
    :)

    Love the rosemary in it!

    Was this helpful?
  • Anne G.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 25 - 34
    My hair texture Fine
    My hair shape Straight
    My oil production Oily
    Rated 4 out of 5 stars
    2 weeks ago
    Disappointed to see” Fragrance (Parfum)” in the ingredients

    I really like the products but I was very disappointed to see Fragrance (Parfum) in the ingredients for the volumizing products. I feel a little green-washed. At least the strengthening shampoo doesn’t have it. I’ll have to see if the unscented products work with my hair type.

    Was this helpful?
    E Profile picture for Ethique
    Ethique
    1 week ago

    Hi Anne,
    We're sorry that you are disappointed. We do however list all ingredients on our website so you can make an informed purchase and know exactly what is included in each product formulation.
    I’d love to help explain how we fragrance our products - for most products, we use essential oils, which are listed individually where they appear. For certain scents, essential oils either don’t exist (like vanilla and coconut) or would be highly unsustainable to produce at scale (like passionfruit and pear). In those cases, we use nature-identical perfume oils. These are carefully crafted in a lab to mimic natural scents. They are phthalate-free, PFA-free, safe, and help reduce the environmental impact of sourcing natural ingredients that would otherwise be difficult or unsustainable to obtain. Currently, we only use four different perfume oils in our haircare range. This means that only products with those notes will list Fragrance (Parfum) on the ingredient list. "Fragrance (Parfum)” is a legally required term for all fragrances, whether natural, nature-identical, or synthetic. Rest assured, everything we use is safety assessed, phthalate-free, and approved by CE.Way, our EU & UK regulatory body for cosmetic products. If you would like to know more detail please send us an email at hello@ethique.com and we can help give you more information. Thanks, team @Ethique.

  • Grace W.
    Flag of New Zealand
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    My hair texture Fine
    My hair shape Straight
    My oil production Moderate
    Rated 5 out of 5 stars
    2 weeks ago
    Great Bundle

    Fantastic value bundle if you're new to using Ethique products and have fine hair. Both the volumising and the strengthening shampoos worked for my fine hair.

    Was this helpful?
  • John W.
    Flag of New Zealand
    Verified Buyer
    I recommend this product
    Age Range 65+
    My hair texture Thick
    My hair shape Straight
    My oil production Dry
    Rated 5 out of 5 stars
    5 months ago
    Great Products

    My wife and I both use ethique products. They are true to description and work well.

    Was this helpful?