Effective Formulas
Our solid bars' unique format and manufacturing allow us to harness concentrated formulas that outperform liquid competitors, delivering jaw-dropping results that leave your locks beautifully transformed. These powerhouse formulas are backed by clinically proven results, rigorous testing, and over 50,000 five-star reviews from devoted fans.
Clean Ingredients
We pack our bars with a dream team of potent ingredients and clean actives, elevating your beauty routine while honouring our planet. Adhering to strict EU standards (the strictest standards in the world), we don't just meet requirements—we set them.
Ethically Rooted
Built with sustainability at our core, every plastic-free Ethique bar reflects our commitment to ethical sourcing and sustainable practices. Our bars have a 93% smaller footprint than liquid haircare, while our plastic-free, compostable packaging, transparent supply chains, 2% charity donation, and top B Corp status transform your daily ritual into a force for good.