Better haircare, bigger impact
Better haircare, bigger impact
The Problem: The beauty industry has a serious plastic problem, from packaging to microplastics in formulas. We're leading the charge to solve it—creating innovative, plastic and microplastic-free products. The Solution: We prove sustainable choices can surpass traditional beauty products. Through performance-driven formulations, we
make eco-conscious living not just
possible, but irresistibly appealing.
The Problem: The beauty industry has a serious plastic problem, from packaging to microplastics in formulas. We're leading the charge to solve it—creating innovative, plastic and microplastic-free products. The Solution: Through performance-driven formulations, we make eco-conscious living not just possible, but irresistibly appealing.
1 haircare duo equals 8 liquid bottles. Based on 220ml shampoo and 350ml conditioner bottles.
1 haircare duo equals 8 liquid bottles. Based on 220ml shampoo and 350ml conditioner bottles.
Together we’ve made an impact
Together we’ve made an impact
0
Plastic bottles saved

The life of a low impact Ethique bar

Ingredients

Directly sourced cooperative ingredients

  • Coconut Oil from Samoa
  • Cocoa Butter from Indonesia

Smaller footprint

Plastic free

We create every product without plastic or microplastics for a cleaner planet.

Waterless formulations

Our solid bars skip water, saving millions of gallons and reducing waste and weight.

Compostable + recyclable

All our packaging breaks down or recycles easily with nothing left behind.

Consciously sourced + vegan

We carefully source ingredients through verified sustainable partners + our products are certified vegan and cruelty-free.

Bigger impact

Bigger impact

Our latest impact report shares wins, challenges, and goals for the future.

2% Sales donated

Each year, 2% of every sale supports environmental and social initiatives.

Certified B Corporation

We are proud to rank among top B Corps, raising the bar for positive impact.

Carbon emissions avoided

Together we have saved over 6,500 tonnes of CO₂e and reduced our footprint.