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CURL-DEFINING Shampoo Bar

for curly and coily hair
Rated 4.7 out of 5
Based on 803 reviews
Sale price$17.00

This sulfate-free champion is your secret weapon for defined, frizz-free locks that command attention. It gently cleanses while infusing moisture, thanks to cocoa and shea butters. The payoff? Soft, bouncy curls that spring to life with natural definition. 

Not sure which bar to choose? Take our quick quiz to find your perfect match.

Sizes:
Quantity Limited to 5

Moisturised, healthy curls start here.

Suitable for colour-treated hair. 

Scent profile: Tropical lemongrass-coconut blend.

Increases shine by 70%*Clinically proven when used with Curl-Defining Conditioner versus damaged hair 

Shea butter - Nature's moisturiser for soft, defined curls

Cocoa seed butter - Frizz-fighting hydration boost

Glycerine - Humectant that locks in moisture

Sodium Cocoyl Isethionate, Stearic Acid, Sodium Cocoyl Glycinate, Coconut Acid, Theobroma Cacao (Cocoa) Seed Butter, Butyrospermum Parkii (Shea) Butter, Betaine, Behentrimonium Methosulfate, Brassica Alcohol, Sodium Isethionate, Aqua (Water), Lactic Acid, Fragrance (Parfum)¹, Guar Hydroxypropyltrimonium Chloride, Glycerine, Cymbopogon Flexuosus (Lemongrass) Oil, Benzyl Alcohol, Sodium Chloride, Dehydroacetic Acid, Mica, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Tartaric Acid, Potassium Benzoate, Sodium Benzoate, Citral², Geraniol², Linalool², Titanium Dioxide (CI 77891), Chromium Oxide Greens (CI 77288). ¹Natural fragrance. ²Component of essential oils and fragrance.

Net Weight: 110 g / 3.9 OZ

Easy as 1 - 2- 3: Wet hair and bar. Massage bar directly onto scalp and work into a lather with hands. Rinse completely, following with your Ethique conditioner.

Keep dry and away from direct water between uses. Store with ample airflow and drainage for best results. Check out our storage options!

DEFINED + MOISTURISED + BOUNCY

Results in ONE WASH

SHAMPOO
1. Wet bar and hair
2. Swipe directly on scalp
3. Rinse completely

CONDITIONER
1. Glide bar on hair + ends
2. Rinse completely

4.7
Rated 4.7 out of 5 stars
Based on 870 reviews
Total 5 star reviews: 686 Total 4 star reviews: 114 Total 3 star reviews: 40 Total 2 star reviews: 18 Total 1 star reviews: 12
93%would recommend this product
870 reviews
  • Sarah C.
    Flag of New Zealand
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    My hair shape Wavy
    Rated 5 out of 5 stars
    4 minutes ago
    Love it

    I am in love with this shampoo. I've used Ethique for years but only recently made the connection that my mildly wavey hair might enjoy a nourishing curl shampoo. My hair just loves it.

    I also prefer this new shape compared to the squares, easier for my kids too even though it's a big size

  • Kelly A.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    My hair shape Curly
    My oil production Moderate
    Rated 5 out of 5 stars
    5 days ago
    Been using for years

    I’ve been using this for years and love how it cleans without leaving any build up.

  • THEA e.
    Flag of New Zealand
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    My hair texture Thick
    My hair shape Curly
    My oil production Dry
    Rated 5 out of 5 stars
    1 month ago
    Amazing !

    Clean hair well without drying it out

  • Jessica B.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 35 - 44
    My hair texture Thick
    My oil production Moderate
    Rated 5 out of 5 stars
    2 months ago
    What a difference!

    I was skeptical trying shampoo bars with my wavy-curly, thick hair but this shampoo has been a game changer! Helps my waves be more curly and bouncy and also moisturizers to tame the frizz. My new favorite shampoo!

  • Shannon R.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 55 - 64
    My hair texture Medium
    My hair shape Curly
    My oil production Moderate
    Rated 5 out of 5 stars
    2 months ago
    Soothing

    This shampoo helps me start my day with less hair hassle. Just some gentle scrunching after my shower and an air-dry commute to work!