Curl-Defining Solid Shampoo for curly and coily hair
Before - frizz, undefined, dehydrated. After one use - defined, moisturised, bouncy.
Powerful duo - solid shampoo and conditioner. 8 liquid bottles* *Based on 220ml shampoo/350ml conditioner bottles
Increases shine by 70% after one use* *Clinically tested when used with Curl-Defining Conditioner versus damaged hair.
Clean, powerful ingredients: Shea Butter - curl defining moisture that doesn't weigh hair down. Cocoa Seed Butter - smooths and softens for touchable curls. Glycerine - hydration magnet for bouncy, defined coils.
50,000+ five-star reviews
Easy to use and hold. Wet bar and hair, swipe directly on scalp and rinse completely. Medium lather.
Effective, clean, ethical. Cruelty free international, animal test-free Peta vegan, Certified B Corporation

CURL-DEFINING Shampoo Bar

for curly and coily hair
Rated 4.7 out of 5
Based on 803 reviews
Sale price$14.45 Regular price$17.00
Save 15%

A sulfate-free shampoo that gently cleanses and defines curls. Cocoa and shea butters lock in moisture, leaving curls bouncy, soft, and naturally defined.

Sizes:
Quantity Limited to 5

Moisturised, healthy curls start here.

Suitable for colour-treated hair. 

Scent profile: Tropical lemongrass-coconut blend.

Net Weight: 110 g / 3.9 OZ

Increases shine by 70% after one use* *Clinically proven when used with Curl-Defining Conditioner versus damaged hair 

Shea butter - Nature's moisturiser for soft, defined curls

Cocoa seed butter - Frizz-fighting hydration boost

Glycerine - Humectant that locks in moisture

Sodium Cocoyl Isethionate, Stearic Acid, Sodium Cocoyl Glycinate, Coconut Acid, Theobroma Cacao (Cocoa) Seed Butter, Butyrospermum Parkii (Shea) Butter, Betaine, Behentrimonium Methosulfate, Brassica Alcohol, Sodium Isethionate, Aqua (Water), Lactic Acid, Fragrance (Parfum)¹, Guar Hydroxypropyltrimonium Chloride, Glycerine, Cymbopogon Flexuosus (Lemongrass) Oil, Benzyl Alcohol, Sodium Chloride, Dehydroacetic Acid, Mica, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Tartaric Acid, Potassium Benzoate, Sodium Benzoate, Citral², Geraniol², Linalool², Titanium Dioxide (CI 77891), Chromium Oxide Greens (CI 77288). ¹Natural fragrance. ²Component of essential oils and fragrance.

Easy as 1 - 2- 3: Wet hair and bar. Massage bar directly onto scalp and work into a lather with hands. Rinse completely, following with your Ethique conditioner.

Keep dry and away from direct water between uses. Store with ample airflow and drainage for best results. Check out our storage options!

DEFINED + MOISTURISED + BOUNCY

Results in ONE WASH

SHAMPOO
1. Wet bar and hair
2. Swipe directly on scalp
3. Rinse completely

CONDITIONER
1. Glide bar on hair + ends
2. Rinse completely

Effective, Clean, and Ethical Haircare
Effective, Clean, and Ethical Haircare
4.7
Rated 4.7 out of 5 stars
Based on 881 reviews
Total 5 star reviews: 695 Total 4 star reviews: 115 Total 3 star reviews: 40 Total 2 star reviews: 19 Total 1 star reviews: 12
93%would recommend this product
881 reviews
  • Lynne B.
    Flag of New Zealand
    Verified Buyer
    I recommend this product
    Age Range 65+
    My hair texture Medium
    My hair shape Wavy
    My oil production Moderate
    Rated 5 out of 5 stars
    3 minutes ago
    Shampoo

    Love this shampoo. I happy with the shape change as had bought your container era to store & now do not fit.

  • Dana
    Flag of United States
    I recommend this product
    Age Range 45 - 54
    My hair texture Thick
    My hair shape Curly
    My oil production Moderate
    Rated 5 out of 5 stars
    Yesterday
    Great for naturally curly locks

    I used this for the first time recently (I previously used Frizz Wrangler) and I love this new formulation for my curls. I couldn't tell the difference until after I dried it - what I noticed was my hair was more shiny, more hydrated and obviously then more curly. I definitely recommend anyone with naturally curly hair to give this a try. I know there are a lot of different curly types but surely it's going to be great for lots of curls, even if it doesn't do the trick for all.

  • Izzy
    Flag of United States
    I recommend this product
    Age Range 18 - 24
    My hair texture Thick
    My hair shape Wavy
    My curl type 2C
    Rated 5 out of 5 stars
    1 week ago
    My forever favorite

    Got one of these in europe and never switched back. Doesn’t strip, doesn’t leave my hair greasy. It’s absolutely perfect. Please never change the formula !!!!

  • Heather B.
    Flag of New Zealand
    Verified Buyer
    I recommend this product
    Age Range 55 - 64
    My hair texture Medium
    My hair shape Wavy
    My oil production Dry
    Rated 5 out of 5 stars
    1 week ago
    Great Shampoo

    Brilliant stuff for wavy/curly hair, and I LOVE that the shampoo and conditioner are different shapes and colours, easy to see.

  • Nancy L.
    Flag of United States
    Verified Buyer
    I recommend this product
    Age Range 55 - 64
    My hair texture Medium
    My hair shape Curly
    Rated 4 out of 5 stars
    2 weeks ago
    Love the product...not the new shape

    I absolutely love the ingredients in the curl-defining shampoo and conditioner bars. My curls are better defined and I have less frizz. I do not like the new shapes at all. In fact, I tried other products because of the new shapes. Before, I could press brand new shampoo and conditioner bars together into one and I was good to go for months! Now, I use two bars of conditioner to one bar of shampoo, and the conditioner bar is always flying out of my hand because it gets so small so fast. In the end, the fantastic ingredients and how my hair felt won out and I am back using the Ethique bars, but I miss the old square bars.